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Have you ever thought about how people with visual impairments navigate the world? If you’re an eye care professional, you probably have. You know the challenges people with low vision or color blindness have reading recipes or distinguishing green lights from red.

But how accessible is your practice to these patients? What about your website? Even in 2017, awareness about accessibility is not as high as you’d hope. Read on to find out how to make your practice, your patient education, and your website more accessible to those with visual impairments.

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We’ve said it before and we’ll say it again: your waiting room matters. It’s often the first impression patients get of your practice, and they may even spend more time there than in the exam room. Your waiting room can make the difference between anxious or relaxed patients and families. This is especially true if you have pediatric patients, or patients who bring their children with them to appointments.

The sky’s the limit when it comes to creating kid-friendly waiting rooms, but you can start with some simple steps and a few key considerations that will appeal to the younger visitors to your practice, and to their caregivers.

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Nearly half of U.S. doctors are unfamiliar with the Medicare Access and CHIP Reauthorization Act of 2015, otherwise known as MACRA, according to a new survey by Deloitte. Yet the proposed rule’s shift from fee-for-service to pay-for-performance will drive health care for the foreseeable future and dramatically impact doctors, particularly those in solo and small-group practices.

Will MACRA really improve care delivery and reduce costs? Or will it increase doctor burnout and kill off small practices, as some pessimists predict? Find out what you need to know about MACRA, the potential threats, and what your options are going forward.

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Patient education has changed. Decades ago, doctors distributed pamphlets to patients as needed. Now, people seek instant access to information about their health whenever and wherever they want. According to 2015 data from Pew Research Center, 62 percent of smartphone owners—that’s 64 percent of all Americans—have used their phone in the past year to look up information about a health condition.Read More

Now more than ever, doctors have a tough job. Given the state of healthcare in 2016, providers must figure out how to manage the confusion arising from issues such as shifting payment models to new government mandates, while at the same time treating a patient population increasingly saddled with chronic disease and coordinating care and communication among multiple providers.

These challenges may seem daunting, but they also present opportunities for doctors to improve patient care by better understanding and targeting the patients they serve, improving communication and education, and harnessing technology to achieve their goals. Read on for a look at some of the top challenges facing doctors today. Read More