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Why Your Patients Turn to Celebrities for Medical Advice Over You

Brad Sopher

on

Patient Education

How to position yourself as a go-to source of health info instead

Do you think your patients are too smart to be influenced by health advice from celebrities? There’s no way educated adults would make medical decisions based on a viral Facebook post or an article about a movie star in the news, right? That’s what Valerie A. Jones, M.D., thought, too, until she Googled the HPV vaccine, curious to see what her patients might find. “I was disgusted, angry, and even saddened by what I found,” she wrote on KevinMD.com, describing the sensationalized, medically inaccurate stories that filled her search results.

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Timing Is Everything? How Scheduling Affects Patient Outcomes

Michael Sopher

on

Practice Management

How scheduling affects doctors’ performance, patient outcomes, and more

Medical errors are the third leading cause of death in the U.S. That adds up to 700 people a day dying from preventable causes. A new book suggests that scheduling could reduce this statistic, and also proposes that time of day plays a bigger role than we might think in the success or failure of many tasks. Whether scheduling surgery or your lunch break, take a look at the research showing the difference that timing makes.

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Declutter Your Practice in Three Steps

Stephanie Barlas

on

Practice Management

Cleaning up your office is good for your patients, your staff—and for business

If the number and popularity of books on decluttering and organizing are any indication, most of us are obsessed with simplifying our surroundings. Amazon lists over 1,000 books about decluttering, and over 6,000 on home organization. But what about your medical practice? Is your waiting room clean and serene? Is your front office streamlined and organized? Are your exam rooms welcoming and clutter-free? If not, it may be time to do some spring cleaning. Here’s our room-by-room guide to sprucing up your practice.Read More

Website Videos Now Easier Than Ever with Embed Manager

Brigitte Granger

on

Medical Marketing, Product Updates

Is your practice in need of a digital spring cleaning? Learn how to manage all of your website videos in one place

Now that spring is in full bloom, it’s the perfect opportunity for that much-needed spring cleaning. A thorough cleanse is a chance to get organized and feel refreshed. Your spring cleaning doesn’t need to be limited to just your home or office—consider a digital cleanup as well.Read More

Is Locum Tenens Right for You?

Michael Sopher

on

Practice Management, Work-Life Balance

Whether to avoid burnout or gain new skills, more doctors are opting for temporary staff jobs

Doctor burnout is at an all-time high, and many parts of the country are experiencing provider shortages. Is locum tenens—filling a temporary position in a health care setting—the answer to both problems? Doctors who work locum tenens jobs report increased flexibility, freedom over their schedules, and exposure to new techniques and perspectives that help them grow as clinicians, balance work and life, and rekindle their love of medicine. Is locum tenens right for you?Read More

How to Manage Patients Unhappy with Cataract, Refractive Surgery Outcomes

Brad Sopher

on

Patient Education

It starts with setting expectations and educating patients before the procedure

Patient satisfaction with cataract surgery is high. But there is always the chance of those rare patients who are not happy with their results. Blurred vision and glare are common complaints in patients with certain IOLs. Getting the best outcomes starts with asking the right questions, setting expectations, and educating patients about their options. And in 2018, that means showing patients what they can expect, not just telling them. Is your patient education the best it can be?Read More