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Five marketing strategies to improve your reach and get more patients in the door

Want more patients? You already know you need a website, a social media presence, and an email list. After that, the trick is knowing how to leverage those tools effectively without breaking the bank. Here are five surefire strategies that doctors are using to get better results from their marketing efforts – and get more patients coming through their doors.Read More

Eye doctors can help identify early hearing loss in at-risk patients, ensuring they get treatment

If our eyesight was failing, most of us would go see an eye doctor. And if our hearing was failing, most of us would…put off treatment for years, risking further deterioration and depression? It may seem hard to believe, but that’s exactly what the research indicates.Read More

In the midst of an opioid epidemic, doctor-patient communication is more important than ever

The United States is in the midst of a drug overdose epidemic. According to the CDC, 91 Americans die every day from an opioid overdose; nearly half of those deaths involve a prescription opioid. Prescription opioids and heroin combined killed more than 33,000 people in 2015, more than any year on record.Read More

These factors within doctors’ control make a difference to patients

As the battle over health care reform in the U.S. rages on, doctors may feel that there is little they can do to improve things in any significant way for their patients in the midst of all this uncertainty. A comfortable waiting room and a friendly smile can hardly fix anything, right? Actually, evidence shows those do make a difference to patients – and there are even more factors within doctors’ control to improve their patients’ visits and help them get the best care. Here’s a look at five.Read More

See how our new brand is enhancing the patient experience through memorable conversations

Almost exactly one year ago on July 25, 2016, our CEO, Smitha Gopal, announced that we had changed both our company and product name from Eyemaginations to Rendia. Rebranding to Rendia gave us the opportunity we needed to refocus our company’s brand promise: to help doctors connect with patients and improve outcomes through interactive patient education technology.Read More