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How to recruit a summer intern to boost your social media presence

For most doctors, trying to keep up with practice marketing and social media on top of seeing patients and running a business is a daunting task. Sure, you could pass off these responsibilities to your front office staff, but they’re busy, too. That’s where some extra help can come in handy. Have you considered hiring a summer intern to help with your practice’s social media and marketing? If you plan properly, your intern can schedule out social media posts for the next six months (or longer!) to keep your practice on top of its marketing messaging for months to come.Read More

Guidelines from Special Olympics on caring for patients with intellectual and developmental disabilities

Approximately 6.5 million people in the U.S. have an intellectual disability, according to Special Olympics. Formerly known as mental retardation, intellectual disability is the most common developmental disability. Three of the best-known intellectual and developmental disabilities (IDD) are Down syndrome, autism, and traumatic brain injury.Read More

Communication and training are keys to a smooth transition

“This is the way we’ve always done things.”

“Who has time to implement new processes into an already packed schedule?”

“This new technology seems complicated and unnecessary. What’s the payoff?”

These are common objections that practice managers and physician owners run into when making changes. Whether it’s a forced change, like using new diagnostic codes, or a change meant to benefit the practice, like implementing an EHR or other new technology, doing things differently can cause concerns and resistance from staff—unless you understand and approach change strategically. Here’s how.Read More

Are online reviews, surveys, or other methods the best way to gather feedback?

What’s the best way to tell whether patients are satisfied with your practice? Positive online reviews? Lots of new patients requesting appointments? Good patient satisfaction survey scores? There are many ways to gather patient feedback. Here are some guidelines for how to approach the important issue of patient satisfaction—and a surprising factor you may be overlooking.Read More

The right technology and support can keep you competitive and combat burnout

The solo practice doctor is on the verge of extinction, many industry experts have long predicted. Yet other sources say independent practices are making a comeback. “For every solo practice that chooses to close its doors, there are many more that continue to stand their ground, pretty much as they have for the last 50 years,” reported The Independent Pediatrician.Read More