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These patient education videos address top risks for the 41M contact lens wearers in the U.S.

Approximately 41 million U.S. adults wear contact lenses, according to a recent CDC study, along with more than 3 million adolescents. To eye doctors’ dismay, the data show that the vast majority of contact lens wearers engage in behaviors that put them at risk for serious eye infections and even blindness. Here’s a look at how you can help your contact lens patients develop healthier habits.Read More

What your patients need to know about a new law aimed at those with hearing loss

A new law aims to make hearing aids cheaper and more widely used by making them available over-the-counter without a prescription or a doctor’s involvement. Is this good news for the estimated 48 million people who suffer from hearing loss? Or is this yet another example of marketing prevailing over medicine, similar to how online eyewear retailers are stepping on eye doctors’ toes? Read on to find out myths and facts about hearing loss and OTC hearing aids so you can better educate your patients on this topic.Read More

Eye doctors can help identify early hearing loss in at-risk patients, ensuring they get treatment

If our eyesight was failing, most of us would go see an eye doctor. And if our hearing was failing, most of us would…put off treatment for years, risking further deterioration and depression? It may seem hard to believe, but that’s exactly what the research indicates.Read More

In the midst of an opioid epidemic, doctor-patient communication is more important than ever

The United States is in the midst of a drug overdose epidemic. According to the CDC, 91 Americans die every day from an opioid overdose; nearly half of those deaths involve a prescription opioid. Prescription opioids and heroin combined killed more than 33,000 people in 2015, more than any year on record.Read More

See how our new brand is enhancing the patient experience through memorable conversations

Almost exactly one year ago on July 25, 2016, our CEO, Smitha Gopal, announced that we had changed both our company and product name from Eyemaginations to Rendia. Rebranding to Rendia gave us the opportunity we needed to refocus our company’s brand promise: to help doctors connect with patients and improve outcomes through interactive patient education technology.Read More

Essential doctor-patient communication skills for handling every patient personality type

What doctor hasn’t dealt with the fearful or anxious patient? Or the know-it-all patient? Or the overly friendly patient? There are as many different patient personalities as there are people. Some of them are difficult, some are not, but it’s important to recognize that your patients are more than just a set of symptoms. With a little awareness and observation, you will be able to identify some of the most common patient personality types and the best way to interact with whomever walks into your exam room.Read More